The City of Superior, Wisconsin chose Swim Creative to help increase visits to the town and to showcase Superior as a unique destination. Swim rose to the challenge by creating a one-of-a-kind tourism brand. Enter Stuart Brown – a fun-loving, charismatic fictional character who gives visitors insider info about how to live it up in the original Twin Port. In a series of video commercials, Swim shows off the welcoming, come-as-you-are environment of Superior by featuring local establishments, retro music and good-natured hijinks with Stuart.
Swim
Advertising Partner Based in Duluth, Minnesota