Take 10: Search Engine Marketing Explained

Posted October 10, 2016 by Swim Creative Staff

Recently, Google flew a few Swim’rs out to its headquarters in Silicon Valley to tour the campus and record a few videos at the Google Hangout Studio.

GoogleTrip-Group

Fun fact: Nearly half of all marketing budgets are spent on search, with 31% being paid search and 18% on SEO.

And, much of the growth in paid search can be attributed to increased advertiser focus on mobile devices.

Take 10.

Watch as our digital strategist, Amber Ooley, explains the ins and outs of search ads and how search engine marketing works.

Contact us if you are interested in learning how search engine marketing can help your business succeed online.

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